Dollar Shave Club – My Blades are Fking great was a instant hit online, one of the best creative campaigns to date, no one would have guessed being brutally blunt could help sell a razor… However, since them then, imitations have emerged and it’s inspiration copied. –
Firstly the BT sport Paul Ryan, it’s clearly inspired by Dollar Shave:
Secondly and most obviously is the content created by Dollar High club, which is a direct satire of the Dollar Shave, because why not?
Maybe we’ll do one soon, breaking the fourth wall is clearly effective.. I like the idea of a Dollar Rave Club, as I hear the London nightclub scene is dying.
Here’s the original: